How do I correctly document marketing tools such as Adobe or Salesforce in the VVT?

Document by purpose and process, not by tool name. Separate analysis, personalization, campaign management, lead management, and service communication. For each purpose, describe data sources, profiling, segments, recipients, retention, transfers, and consent dependency. Link the tools as systems that collaborate within a process, and add governance for changes and access. Support: /mein-shop/p/datenschutzrechtliche-verarbeitung