How do I plan Adobe Experience Platform as a Data Hub?

Define use cases and target architecture: which sources, which identities, which segments, which activations. Plan Identity Strategy, merge rules, and data quality. Consistently use XDM and implement Data Governance Policies. Establish operational processes: monitoring, roles, release management, and segment governance. Services: /es/leistungen

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Lars Jurischka

Digital Marketing Expert & Management Consulting

www.lj-partner.com

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